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Iterable Connector Setup Guide

In this article, you will learn how to set up the Iterable connector and export an email from EmailShepherd to Iterable.


Before setting up the Iterable connector, you need to obtain an API key from Iterable.

  1. Log in to Iterable and navigate to Integrations > API Keys.

    Iterable API Keys

  2. Click the New API Key button.

  3. In the form:

    • Enter a name for your API key.
    • For API key type, select Server-side.

    Iterable API key create

  4. Click Create. You will be presented with your API key.


  1. In EmailShepherd, navigate to the Connectors page and click Add Connector.

  2. Enter a name for your connector and select Iterable as the connector type.

    Iterable connector creation

  3. Select your Iterable data center.

  4. Enter the API key you created in the previous step.


We recommend creating a Dynamic Content Profile to set up your personalization tags and conditionals for Iterable.

Iterable supports personalization using the Handlebars templating engine. Use this syntax when configuring your Dynamic Content Profile.


  1. In the email editor, click on the Export button in the top-right corner. This will take you to the Export page.

    Export email

  2. In the Export Settings section:

    • Set Export Type to Connector.
    • Select the locale(s) you want to export.

    Export settings

  3. In the Connector Export Options section:

    • Select the Dynamic Content Profile you created earlier (if applicable).
    • Choose the Iterable connector you set up.
    • Enter a Template Name for each locale you’re exporting.
  4. Click Start Export.

    Iterable connector export options

  5. Once the export completes, a link will appear to open the template directly in Iterable.